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  Overview and Features
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[CustomMailer versions] [Feature matrix + new 4.0 features]

CustomMailer is a powerful, easy-to-use tool for sending customized email using mailing lists.  CustomMailer lets you create individualized messages and target selected recipients with an intuitive, user-friendly interface.

CustomMailer’s unique macro-enhanced mail merge lets you tailor messages for individual recipients in ways conventional merge-only mailers can’t.  Incremental selection, mailing list tools, and sending rules let you precisely target message recipients from your mailing list.

CustomMailer is the quick and easy way to reach your customers, clients, prospects, members, subscribers, and associates with individualized electronic correspondence.

Feature overview:

CustomMailer versions: Detailed feature matrix

The CustomMailer Free Trial Version has enabled all the features of the CustomMailer Enterprise Edition, except:
    1) you can only read mailing lists up to 300  recipients (like the Personal Edition)
    2) you can only send 20 email messages before the program quits and needs to be run again

new  = new features in CustomMailer 4.0

Feature
Personal Edition
Business Edition
Enterprise Edition
Create, open, edit, print, save mail messages
Y
Y
Y
Per-recipient To, From, CC, BCC, Reply-to
Y
Y
Y
Per-recipient Subject, Organization, Priority
Y
Y
Y
Per-recipient Return-to (bounceback addressing)
new
new
new
Unlimited message body size
new
new
new
Search/replace in message template
new
new
new




Plain text messages
Y
Y
Y
HTML mail messages
new
Y
Y
Alternate text (for non-HTML recipients)
new Y
Y
Per-recipient "HTML" vs. "plain text" control
new
new
new
HTML content IDs (self-contained HTML email)
new
new
new




Per-recipient file attachments
no
Y
Y




Create, open, edit, save mailing lists
Y
Y
Y
Use first row as column names option
Y
Y
Y
Mailing list size
300
unlimited
unlimited
Mailing lists from comma-separated or tab-delimited files
Y
Y
Y
Mailing lists directly from SQL databases or Excel spreadsheets
no
no
Y




International email
new
new
new




Verify mailing list addresses
Y
Y
Y
Eliminate duplicate mailing list rows
Y
Y
Y
Match recipients in 2nd file ("opt-out" lists)
Y
Y
Y
Extract new addresses from files
Y
Y
Y




Sort mailing list (text, numeric/currency, date)
Y
Y
Y
Matching append of mailing lists
Y
Y
Y
Partition mailing list into subsets
Y
Y
Y
Incremental selection of recipients
Y
Y
Y
Search mailing list
Y
Y
Y




SMTP Wizard
Y
Y
Y
SMTP authentication
new
new
Y
Proxy server ("socks") support
new
new
Y
POP before SMTP authentication
new
new
new




Tags (merge mailing list fields into message)
Y
Y
Y
Macros (rule-based control of message contents)
Y
Y
Y
Text, numeric/currency, date macros
Y
Y
Y
Nested macros
Y
Y
Y




Don't sent to duplicates
Y
Y
Y
Per-recipient "send" vs. "don't send" control
new
new
new




Fully automatic send (bulk send)
Y
Y
Y
Semi-automatic send (review, fix, send)
Y
Y
Y
Test ("dry run") mode
Y
Y
Y




Automated Send (unattended operation)
Y
Y
Y
Multi-threaded send (2-3X faster)
no
no
new
Direct (serverless) send
no
no
new




Remember last date sent
Y
Y
Y
Remember number of times sent
Y
Y
Y
Save send status
Y
Y
Y
Send log
Y
Y
Y
Detailed SMTP log
Y
Y
Y
Dynamic sending statistics
new
new new




SMTP port number
Y
Y
Y
SMTP time out
Y
Y
Y
SMTP delay after n sends
Y
Y
Y




Per-recipient text wrap
Y
Y
Y




Verify internet connection before send
Y
Y
Y
BCC first message to FROM
Y
Y
Y




Tab, space, comma mailing list delimiters
Y
Y
Y
Multiple delimiters count as one option
Y
Y
Y




Enable sounds option
Y
Y
Y
Customizable display font size
Y
Y
Y




Capitalize first letters tool
Y
Y
Y
Bulk set column values
Y
Y
Y
Full vs. brief headers
Y
Y
Y
Resize mailing list columns to fit
Y
Y
Y
Reorder mailing list columns
Y
Y
Y




Remember recently opened message templates
Y
Y
Y
Remember recently opened mailing lists
Y
Y
Y




On-line help
Y
Y
Y
Built-in diagnostics
Y
Y
Y